Setup a Product in ClickFunnels: Fulfillment Email

When you set up a product inside of ClickFunnels you have the option to send out a fulfillment email. This email gives the consumer valuable information on how to receive their digital or physical product.

The fulfillment email confirms the order was processed from your funnel. Inside this email, contains important information for your customer such as the link to the digital product or service they were promised as well as a receipt for their order. 

Prior to getting started, you will need the following: 

Step 1: Fulfillment Email

Important Note: Think of the fulfillment email as a "thank you for purchase" email. This will be automatically sent to anyone who purchases your product.

Emojis in Subject Area are not allowed at this moment ???. But you can create an automation email and send out with condition if someone purchases they will receive the email.See tutorial here >
  • Enable Fulfillment Email.
  • Enter the Subject line for your email.


  • Enter your email Body (this accepts HTML).
  • Select your Thank You or Membership Access page (if using the #PRODUCT_THANK_YOU_PAGE# shortcode, this is where it will link).
  • Click Save and Close.


Important Note: The Thank You or Membership Access page also lets the Order Confirmation element know where to direct buyers.

If you have any questions about this, please contact our support team by clicking the support icon in the bottom right-hand corner of this page.

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