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Sales Funnels

Learn what Sales Funnels (VSL Funnels) are and how to build one in ClickFunnels Classic using a video sales letter, order page, upsells, and an automated follow-up sequence.

A video sales letter (VSL) funnel combines the best of both worlds: product videos and direct response copywriting. A VSL helps you to present your products or services in an impactful manner, while also providing the opportunity for viewers to take immediate action by clicking on a link that takes them to an Order Page.

There are 3 main pieces to building a Sales Funnel and having it all automated.

  1. The Sales Funnel Steps: Sales Page, Order Page, Upsell/Downsell Pages, Thank You Page

  2. The Email Lists

  3. The Follow-Up Funnel Sequence

Click Here To Download The Sales Funnels Guide

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Funnel Settings To Update:

  • Update Funnel Name

  • Update Domain

  • Update SMTP

  • Update Favicon

Things to do on every page:

  • Check the ending path that shows up in the browser (gear under page preview)

  • Create and Save a Header/Footer to apply to each page

  • Update the design and copy of the page

  • Update SEO Meta Data

  • Check Settings>>General>> Search Engines

  • Double-check the Automation tab of the funnel step

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These guides are created by the Virtual Hackathon Team. The Virtual Hackathon Team does live “Hackathons” every single Day (Twice a day, M-F) and is available to all ClickFunnels Platinum Members.


To get the most out of these guides, make sure you attend the live Virtual Hackathons to get a full run-through of how to build these funnels, get any of your questions answered, and learn all about the AMAZING features included in ClickFunnels Platinum.

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